Use it to explain products, services, processes, and ideas that are complex or confusing. After all, people won’t buy what they don’t understand.
A common Pain point for those who sell services or products is that their CLIENTS may not know how to use them. An explainer VIDEO improves the interpretation of complex concepts, processes, or products in a CLEAR and PRECISE way; its operation, characteristics, advantages, and BENEFITS.
Through Storytelling, these videos help simplify technical or detailed information, conveying messages with language that is more accessible to non-expert audiences.
An explainer video can be a very effective tool for strategically and attractively presenting, promoting, and explaining products/services, positioning the brand and increasing the oportunity of sales conversion.